According to Webster’s Dictionary (yes, I have one on my desk) Community is ‘people living in the same area - an interacting population of various individuals in a single location’ A community can be your town, your street, your church, school, your coffee klatch, your business, rodeo family.. Whatever. Community = people. But what does... Continue Reading →
When Co-pro’s weren’t cool yet
If you’ve ever done business in a very small, very rural town off the beaten track, you know how hard it can be to drum up business. So we began co-promoting pretty early on. It didn’t have a name or recognition yet -- it was just something we did. Our reasons were many:... Continue Reading →