The value of a handshake (or lack of)

    A handshake. Such a simple gesture, and yet it can say so much. Beginning as a symbol of peace in the 5th century BC, the handshake quickly evolved to mean a greeting or parting, good sportsmanship, a business deal, trust, respect and so much more. Sadly I have noticed a lack of handshakes (or... Continue Reading →

A Main Street Summit- Small town style

Who says small towns don't have anything to offer? Certainly not us! For years, we have championed small towns across North Dakota and beyond.   We had nominated Regan- pop 44- as a Main Street Community over a year ago. (Regan is where part of our farm is)   And... Drum Roll.... The Governors office called and said they would LIKE... Continue Reading →

3 Marketing lessons from Sharknado

Ahhhh- Sharkndao.... That ultra riveting, undeniably fake monster shark series of movies... It's like an accident, once you see it, you can't look away. You have to continue watching just to see what craziness comes next. Yes. I dig cheezie sci-fi movies. The cheezier the better.  And yes- I watched ALL the Sharkndo's … multiple times. There... Continue Reading →

Walkability and small towns

One of the 'new'  buzzwords is "Walkability".  What does that mean exactly? Basically it means the ease of getting around on foot, or how pedestrian friendly is your town.  There is a nifty site you can use to determine your own towns score-  Walkscore   The scoring is 0-100. Remember back when - when folks walked to the market? Or to the pool?... Continue Reading →

Bad bosses in small towns

Are You a Bad Boss?? Would you know if you were? Would anyone tell you? Or are you the kind of boss people want ​to work for?         Bad Bosses  are bigger problem in small towns than one would think. I was a Horrible Boss. I didn't know I was. At least not until a 16 yr old told with... Continue Reading →

It takes all kinds

There’s an old joke about “Our town’s so small we don’t have a town drunk – everyone has to take turns.” If you get past the “town drunk” part, there’s a ring of truth to the statement – it takes everyone to get the job done.   Not too long ago we were at one... Continue Reading →

5 ways to boost post holiday sales

It's the middle January and we are hearing a lot of grumbling about how sales have dropped off. In many cases to nearly nothing. This isn't an unusual phenomenon- It happens every year. Here are 5 ways to boost revenue post holiday well into the new year. ​     Celebrate! Don't wait for a traditional holiday... Continue Reading →

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